Why a Website?

Here are the primary reasons why you should have a medical website for your medical practice:

NECESSITY: Over 1 BILLION people world-wide are using the internet.1 In America alone, over 135 MILLION people will use the internet to obtain health-related information this year.2 These are numbers you can’t afford to ignore. It is axiomatic that online presence is no longer an option for a physician; it’s a necessity. Simply put, without a website, your practice is in jeopardy. Not only must you have a website but you must have a website that stands apart from the crowd

TIME, MONEY & EFFICIENCY: Your website can include information about your location, directions, office hours, making appointments, re-filling prescriptions, insurance acceptance and other commonly requested information which saves your office staff significant time, namely by reducing the amount of time they spend on phone calls and paperwork. You may even use your website to deliver medical history forms for patients to fill out prior to their initial visits. By uploading your registration forms to your web site and directing your patients there, you can reduce the time the patient spends in the office. Time=Money.

NEW PATIENTS: If you are interested in growing your practice, a medical website is critical. Every day more and more prospective patients turn to the Internet to search for a doctor. Placing an add in the Yellow Pages as the most cost-effective marketing tool for getting in front of potential client…a decade ago. Those days are long gone. Today, the majority of prospective patients are online. Help them see why they should choose your practice over others with a premium website.

	Over 135 Million Americans will go online for health information this year. 3
	30% of patients are left frustrated when trying to find a new doctor. 4
	41% of internet users with a broadband connection at home have looked up a particular doctor. 5
	63% of consumers would switch to a doctor with a website offering credible content, appointment scheduling capabilities, or secure communication channels. 6

INCREASED PATIENT SATISFACTION: 26% of patients are left aggravated when simply attempting to schedule an appointment. 7 Make life easy for them by providing an interactive tool for appointment requests. Simultaneously relieve the burden on your staff by delegating a portion of the appointment request burden to your website. Your website can receive a limitless number of requests and queue them up for processing.

PROFESSIONALISM & PRESTIGE: Patients draw inferences about your practice based on many factors. One of the most important factors leading to a professional, trustworthy and reputable image is a premium website. A first-class website effectuates the image of a first-class doctor.

24/7 AVAILABILITY: The allure of a medical practice website is that it’s on call 24 hours a day, 7 days a week. It perpetually provides general information, instructions and education, on your behalf. Moreover, since your website is available 24/7, patients can learn about you and your practice when it is convenient for them - without taking up your valuable time.